Senator Chuck Grassley has urged the Federal Trade Commission (FTC) to investigate The Knot Worldwide for allegedly defrauding advertisers, primarily small business owners in the wedding industry. His office has received nearly 200 complaints since March from vendors accusing the wedding planning site of providing fake leads and failing to deliver on advertised services.
Grassley's call follows a whistleblower complaint detailing an incident where a supervisor allegedly advised a business owner to create fake accounts and write fake reviews for her own business to improve her lead generation, suggesting the company's proposed solution to its failures was to encourage fraud. The business owner reported being charged for advertising services even after her business was removed from the site.
The Knot Worldwide denies engaging in fraudulent practices and states it is focused on providing quality leads and support to wedding professionals. An FTC spokesman ... download the app to read more
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