Prince William has appointed Liza Ravenscroft, a PR expert specializing in crisis management, to his communications team. While the Palace states her role is not crisis-related, royal expert Jennie Bond views the move as exceptionally astute, suggesting it's a proactive measure to safeguard the monarchy.
Ravenscroft, who previously led crisis management at Edelman and has experience with high-profile issues at companies like Marriott Hotels and British Airways, is described as someone skilled in handling challenging situations and building strong relationships. Bond believes this strategic hiring places William "one step ahead," anticipating potential future difficulties such as ongoing issues with Prince Andrew and the persistent rift with Prince Harry, who is expected in the UK soon for a court case.
The addition of Ravenscroft signals William's commitment to modernizing the monarchy and ensuring his team is prepared for any eventuality.