Dazn will launch a new premium subscription product next month that will include all pay-per-view events. The streaming service believes this package will offer significant value to customers who regularly purchase PPV boxing matches and aims to increase viewership for these events.
The decision to introduce this new subscription comes as Dazn faces pressure on the pay-per-view model, partly due to Saudi sports promoter Turki Alalshikh's announcement that boxing events under his Riyadh Season banner will not be pay-per-view from November. Dazn's new product will offer an alternative to purchasing individual PPV fights.
This move is part of Dazn's broader strategy to diversify its offerings. The platform has recently incorporated supplementary bolt-on passes, including NHL.TV, NFL Game Pass, and Fiba's Courtside 1891 basketball content. Dazn sees this as ... download the app to read more
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